Brooke Wallace

Brooke Wallace, a 2017 K-State graduate, will travel across the U.S. and Canada promoting rodeo as Miss Rodeo USA 2020.

A K-State alumna is the 55th Miss Rodeo USA.

Brooke Wallace, 25, Council Grove, accepted the title at the International Finals Rodeo in Guthrie, Oklahoma, in January.

Wallace is the first Kansan to earn the title. Judges rated the contestants on personality, appearance and horsemanship through events such as speeches, style shows, horsemanship patterns and exams.

There are four nationwide rodeo pageants in the U.S., representing different associations. As Miss Rodeo USA 2020, Wallace will serve as the official ambassador for the International Professional Rodeo Association and travel across the U.S. and Canada promoting rodeo.

Wallace grew up in New Cambria, participating with her family in the Eastern Kansas Horseman’s Association. She performed in disciplines like western, English and timed events.

Wallace earned her bachelor’s degree in apparel and textile design from K-State in 2017. She has used her education to sew and design clothes for rodeo queens, and she has even worn her own creations during appearances. Wallace said she eventually wants to start a custom western wear business.

Wallace began doing rodeo pageants while in college. She has represented several rodeos and associations over the past five years, being named Miss Rodeo Junction City 2015, Miss Rodeo K-State 2016, Miss Central Plains Rodeo Association 2017 and Miss Rodeo Kansas 2019.