K-State Salina to add bachelor’s in digital media for fall 2013

By The Mercury

Kansas State University Salina will expand its digital media program to a bachelor’s degree starting in August.

“We have been offering the program as an associate degree for five years, and it was time to build it into a bachelor’s degree program to meet demand,” said Verna Fitzsimmons, CEO and dean.

Students will expand on the concepts of the associate program to get a more in-depth knowledge of still and motion graphics, photography, animation, game programming, video, sound, websites, databases and computer technology, said Bill Genereux, associate professor of digital media.

“Digital media is the intersection of art and computing,” Genereux said.

“It’s for people who love the arts, want to keep learning about new technologies and enjoy the communication component of media. It’s a combination of skills that is highly sought after as the world becomes evermore digital.”

A digital world means graduates will find a vast array of career fields open to them.

“Students could go in to website design, computer graphics design, art, entertainment, traditional news and broadcasting media, animation, photography, game development, education, sales, technical writing or even be a librarian,” Genereux said.

“It’s pretty wide open because all career fields seem to need this kind of expertise.”

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